Spb Software Showcases Spb Online Shell at CeBIT Australia
Spb Online Shell is a convergence of online and media tools, targeted to helping mobile network operators expand their online services portfolios and meet high-end customization needs.
Sydney, May 21st, 2008 — Today at CeBIT Australia, Spb Software House, a leading mobile applications vendor, showcased Spb Online Shell — a practical on-device access point to online multimedia content and services. Spb Online Shell will help mobile network operators deliver improved content experiences to subscribers.
Spb Online Shell is an elegant content discovery solution that makes it possible to bring online radio, TV, video-on-demand, weather, gaming, music, and shopping directly to subscribers using Windows Mobile handsets. Set to reinvigorate user enthusiasm for mobile entertainment and data, Spb Online Shell is an easy to use and engaging single entry portal for online services and payments. It is designed to strictly adhere to, and enhance, a carrier's unique identity and brand.
Sebastian-J Schmidt, CEO, Spb Software, said: "The demand for mobile services is strong throughout the world. In Australia, we're now actively seeking partnerships with innovative mobile carriers, and believe that Spb Online Shell will resonate well here, since Australia is an early adopter of 3G and streaming content for mobile devices."
Spb Online Shell uses the engine of Spb Mobile Shell, an application that has been recognized by dozens of respected mobility experts around the world as the user interface improver, which reignites interest in Windows Mobile and changes the device experience completely.
"Not all services are created equal and success is not just about functionality. It ultimately is about the end user experience," said Vassili Philippov, COO, Spb Software. "We have seen a few million iPhones generate more web traffic than all the other web-enabled smartphones put together, so Spb understands that in any delivery, the 'how' is just as important as the 'what'.
To meet the growing demand for online mobile services and to adequately service its partners, Spb plans to set up a separate business entity.
About Spb Software House (Spb Software House)
Spb Software House designs software to enhance the experience of using Windows Mobile phones. It is an international company with presence in Hong Kong, Russia and Thailand. Spb combines a unique line of consumer products, and its customers include ASUSTeK, BenQ Siemens, E-TEN, Fly, Fujitsu Siemens Computers, Gigabyte, HTC, O2, Optimus, Palm, SingTel, Swisscom Mobile, Toshiba, T-Mobile, and VimpelCom.
Linear Mode
