Dell Says Axim Has 10% Marketshare

[RommelS]

Source: Brighthand

Dell Says Axim Has 10% Marketshare
Brighthand News Team
(02/11/2003)

The new Dell Pocket PC models may have already captured as much as 10% of the U.S. handheld market, according the company's CEO Michael Dell. The Axim X5 series went on sale in mid-November.

In an interview with silicon.com, Mr. Dell said "We've heard different reports for the first quarter. It [market share] may be in excess of 10% but we don't know that yet. And it wasn't even a full quarter."

If this information is correct, it would be almost unprecedented growth. Sony had been in the U.S. handheld market for over a year before it had a 10% share. This would make Dell the fourth largest handheld maker in the U.S., behind Palm, Sony, and Hewlett Packard. Plus, if sales of the Axim came at the expense of one of these companies, it may even have surpassed them. HP, for example, accounted for just 11.3% of the handhelds shipped in the U.S. last year, according to Gartner Dataquest.

Of course, much of the popularity of the Axim line has been its low prices. The Entry model sells for $250 and includes a 300 MHz XScale processor. The Advanced one, with a 400 MHz processor, sells for $350. Both have SD/MMC and CompactFlash slots. The $50 rebates previously offered on these models ended January 23.

These models have proved to be more popular than even Dell was expecting. Customers who order an Axim now have to wait weeks for their handheld to be delivered.

Speaking before the release of the Axim line, Anthony Bonadero, director of worldwide mobile products for Dell, said, "Our goal for 2003 is to have at least a 25% market share."

[RommelS]

Impressive ...most impressive.

Now if they could only deilver w/ out any delays, then they should have more than 10% of the market.

[Computer Ninja]

And let's hope that those people in the 10% market share come on over to Axim Users Dot Com!!!

[DarkEmerald]

Ten percent is great. Does this mean we can count on a proliferation of applications, accessories and peripherals for our Axes pretty soon?

[RommelS]

In fact there coming out now ...for instance the GPS from Mapopolis, Pharos, and Co - Pilot are now out. The Sena case is coming out at the end of this month. Power / Synce cables can now be purchased from online store (other than Dell). The Keyboard that Computer Ninja just reviewed works with the Axim. Mostly all the CF / IO devices out there works with the Axim.

[Duckman]

10% marketshare in 3 months. That is incredible!

It speaks to the fact that there are a large number of consumers out there, waiting for the prices to go down before purchasing. Dell hit it at the right time.
:cat:

[whatsurpointnow]

Yeah Baby! I hope they hit 25-30% share. watch the blood bath in the next two quarters. Prices will bleed even further and operational capacity should zoom upwards as manufacturers scramble to build value. Side note, I saw a fat wallet post for $280 AR Tungsten.
Plus, I am still waiting for a reasonabley priced, sub $50, keyboard preferably flexible.